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Writing Tools

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Select Blog Posts

Keep the content writing that you labored over out of the Land of Lost Writing. Avoid RFP response fatigue for your marketing team and subject matter experts. Read More

Most people embrace customer-facing marketing, but internal marketing strategies (business-facing writing) often receive the red-headed stepchild treatment. Read More

Being searchable makes for a downright organic writing process when search engines like Google focus on continuously improving Natural Language Processing. Read More

 

Select Publications 

Featured
Markets Media, “Smart Repositioning Strategies for Real Estate: Rethinking a Building’s Potential”
Markets Media, “Smart Repositioning Strategies for Real Estate: Rethinking a Building’s Potential”

Financial services publication explores property repositioning turnaround strategies from 3 perspectives: architecture, construction, and commercial real estate.

HLW Storyboard, “Becoming the Tech Companies’ Architect”
HLW Storyboard, “Becoming the Tech Companies’ Architect”

WSJ article identifies Yodle office as “physical and psychological connector.” Staying connected is priority for tech companies when choosing an architect.

Markets Media, “Schooled in the Business”
Markets Media, “Schooled in the Business”

Fordham University Gabelli School of Business Dean Donna Rapaccioli explains how principles of experiential learning shaped the historic adaptive reuse project.

LMNOP, “Project Fee Structures for Architects, Designers, and other Professional Service Providers”
LMNOP, “Project Fee Structures for Architects, Designers, and other Professional Service Providers”

LMNOP professional development organization for architects and designers hosted a workshop on project fee structures. Craig Thomas of VVA led the discussion.

Mission Critical, "Optimal Reliability Strategies for Your Critical Facility"
Mission Critical, "Optimal Reliability Strategies for Your Critical Facility"

Peter Curtis of Power Management Concepts addresses the emergence of advanced, automated data center infrastructure management tools. He argues for renewed focus on operations management, or DCOM, to achieve 100% uptime.

LMNOP, “Networking for Success for Professional Service Providers”
LMNOP, “Networking for Success for Professional Service Providers”

LMNOP professional development organization for architects and designers hosted an interactive workshop led by Peggy Kennedy, a leading expert in presentation skills for executives.